Elevance
Elevance is a developer tools platform serving software teams. Growing steadily but needing to reach profitability fast.
Services
Process & Packaging
Custom Web Design
Custom Software
Industry
Developer Tools
Company Size
280 Employees
Timeline
10 Weeks
How Elevance cut CAC by 62% and reached profitability four months ahead of plan.
The challenge
40% growth but $1.2M in monthly burn. Seven channels, no attribution, and a board deadline to hit profitability.
The supplier was tracking inventory using an outdated mix of paper ledgers and disconnected spreadsheets. Their sales team generated plenty of orders, but the warehouse constantly struggled to fulfill them accurately. Delivery times slipped, and client frustration grew as tracking data remained completely invisible.
The approach
Kora rebuilt Elevance's growth model around unit economics rather than volume metrics.
We developed a custom software application connecting their warehouse inventory directly to a secure client portal. The platform allowed B2B buyers to log in, view real-time stock levels, place orders instantly, and track their shipments without ever needing to email a sales representative for an update.
The Results
Elevance cut blended CAC from $890 to $338, saved $2.8M annually, and reached profitability four months ahead of the board's timeline. LTV:CAC improved from 1.8x to 5.2x.
Ordering now runs through the client portal
Warehouse fulfilment now runs without delays
Buyers now track shipments without emails
Reached profitability ahead of the board timeline
Free-to-paid conversion improved after pricing restructure
"What sets Exceptional Technology apart is their commitment to showcasing our real products, not using stock imagery. A year after our campaign launched, we are still seeing strong B2B leads. They are a true partner."
Custom Platforms
CFO
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